Three
Directions↗
WEBSITES BY SAM INGERSOLL / ONE BRIEF, THREE POSSIBILITIES

Your next website.
See it three ways.

Get 3 website design concepts free within 3 business days.

Bureau County launch pilot: accepting up to 2 businesses or nonprofits for free website concepts

Concept package
$500
Local pilot credit
−$500
Pilot price
$0

Three annotated homepage concepts, personally reviewed by Sam, with an optional 15-minute walkthrough. The paid package and pilot include the same concept scope. No obligation to buy implementation or hosting.

  • 3 annotated homepage concepts and concept files on request
  • Sam’s personal review
  • Optional 15-minute walkthrough

Tell me about your business and what you want people to do on your website. I’ll explore three distinct homepage directions and review them before they reach you.

Request my 3 design concepts ↗

No obligation. No payment details. A complete website is a separate paid project.

01 / Confident & groundedGood work.
Great first impression.
02 / Bold & expressiveA LITTLE
MORE YOU.
03 / Calm & refinedMake room for
something better.

Illustrative styles · Your concepts will follow your business brief.

A NOTE FROM SAM

Why am I
doing this?

I want good businesses and nonprofits to succeed, especially here in Bureau County, where I live. Behind each one are people working hard, taking risks, supporting families, and doing something that matters to their community.

I started my career in nonprofit organizations, helping people and communities move forward. Since then, I’ve worked in real estate, financial services, marketing, and business consulting. I’ve learned how to find what makes an organization special, explain it clearly, and remove the obstacles keeping it from growing.

Now I have the freedom, experience, and tools to bring that work closer to home. When money is tight, a useful website and a clear message can make a real difference. New tools also let me explore design ideas much faster, which makes this free offer possible.

So I’d like to show you three possibilities for your website before you commit to a redesign. If you like where we’re headed, we can talk about working together. The concepts are free because I want you to see something useful before deciding whether I’m the right person to help.

Sam Ingersoll

01 / YOUR BRIEF

Start with what matters.

We start with your visitors: what they need to understand, what might make them hesitate, and the next step you want them to take. Inspiration and existing materials are optional.

02 / SAM’S REVIEW

Explore three directions.

Three purposeful homepage directions, each with a different approach to layout, visual style and messaging. Sam reviews the work before delivery.

03 / YOUR CHOICE

Decide what comes next.

Review the previews in your own time, or choose an optional 15-minute walkthrough with Sam. If you want a full website, we agree on the scope and fixed-price quote before the paid build.

MORE THAN THREE DIFFERENT LOOKS

Why we designed it this way.

Each direction comes with 3-4 useful notes explaining the choices: what a visitor needs to see first, how the message makes your value clear, and how the page helps someone take the next step.

The notes distinguish what we observed from what we expect a change might help with, and suggest what to watch or measure. These are design reasons to discuss, not promises of a particular result. Your knowledge of your customers helps us decide which direction is worth developing.

Want to talk it through? An optional 15-minute walkthrough gives us time to compare the directions and answer questions. No meeting is required to receive or review your concepts.

NO STRINGS ATTACHED

A direction you can
take with you.

Love the design, but prefer another developer? Just ask, and I’ll send you the concept files so someone else can build it. You don’t have to hire me for implementation or hosting. Any third-party photos, fonts, or other licensed materials may need separate permission.

These are concept files to guide a build, not a finished website. Implementation and hosting are not included in either the $500 concept package or the $0 local pilot.

YOUR STARTING POINT

Small brief.
Fresh possibilities.

Start with the essentials. “I’m not sure” is a useful answer. Add logos, photographs or websites you like only if you have them.

The three business days start after Sam and his team review your brief, confirm any missing essentials, and accept your production slot. They usually respond within 24 hours, and your delivery date will be confirmed by email.

The brief opens in Tally. Required and optional questions, inspiration and supported file uploads are handled there. Sam reviews each request before accepting a production slot.

YOUR SHORT WEBSITE BRIEF

Tell Sam what matters.

Your business, who you help and what you want visitors to do next. Questions about your customers, strengths, proof and inspiration are optional.

Request my 3 design concepts ↗

Opens the Three Directions brief hosted by Tally. No payment details or meeting required.

Sam and his team will review your brief and usually respond within 24 hours to confirm any missing details, availability and your delivery date.

CLARITY BEFORE COMMITMENT

A few useful details.

What exactly is free?

Three visually distinct homepage concept previews based on one usable business brief. These explore layout, visual style and messaging. They are not three completed websites, production systems or finished copy.

When do the three business days start?

After Sam reviews your brief, confirms any missing essentials and accepts a production slot. Sam will confirm the delivery date by email.

What happens after I choose a direction?

If you want to proceed, Sam will quote the scope and price of the paid website build. You can send consolidated feedback by email. There is no obligation to buy.

Can another developer build the design?

Yes. Ask Sam for the concept files. You do not have to buy implementation or hosting from Sam. Concept files are design material for a separate build, not a finished website; third-party images, fonts and other licensed materials may require separate permission.

Do I need to book a meeting?

No. You can review the concepts in your own time. An optional 15-minute walkthrough is available if you want to talk through the choices with Sam.

Can I send photos, logos or inspiration?

Yes, they are optional. The form accepts optional file uploads and view-only links. Only share work you own or have permission to use; do not include passwords or sensitive personal information.

A GOOD WEBSITE STARTS WITH A CONVERSATION

What are you
working toward?

Tell me about your business, your people, and what you wish your website could do.

Request my 3 design concepts ↗Opens your email app. Prefer webmail? Copy the address above.